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Unsolicited direct marketing emails, sent without informed consent, are viewed as a modern scourge by millions and those who engage in such campaigns can expect severe punishment. In one case, a finance company which broke the rules when promoting pre-paid...
Trade marks are a powerful means of protecting your unique brand, even against much larger or more prestigious potential competitors. In one case, a small clothing company which sold its wares under the name 'Bentley' scored a High Court win over household...
Consumers do not always read labels, so the packaging of a product, and its colour in particular, can be crucial in establishing brand loyalty. In a guideline case, the High Court considered whether the purple livery shared by rival pharmaceutical products...
Businesses that store their clients' personal data are under a strict legal duty to keep it secure and any failure to do so is likely to have serious financial and reputational consequences. An estate agency whose negligence and technical ineptitude left the...
Patent protection is a valuable privilege that is only afforded to ideas and products that are genuinely novel and inventive. In a case on point, the High Court declared invalid two patents in respect of plastic food packaging on the basis that the central...
There is almost nothing more frustrating for businesses than to see their successful products imitated by rivals. However, as a High Court case showed, expert lawyers are more than capable of putting a stop to such conduct if it amounts to a breach of...
In November 2018, a motor industry worker, Mustafa Kasim, was given a six-month prison sentence for accessing motorists' personal data on his employer's computer system without authorisation and selling it to rogue telemarketers. The case was brought by the...
Rival products sometimes bear similar names but, when considering whether or not that is likely to cause confusion, judges place themselves in the shoes of average consumers. The High Court did just that in resolving a trade mark dispute in the cosmetics...
Many successful businesses have experience of others seeking to ride on the coat-tails of their expensively established goodwill. However, as was shown by one High Court case , expert legal advice can help ensure that credit is only given where it is due. ...
Businesses that have websites will be aware of the regulations that govern the use of 'cookies'. Recently, an opinion of the Advocate General of the European Union on questions referred to the Court of Justice by the Federal Court of Justice in Germany on...
